BUG CITY

Thesis 0.1

Bug City is a venture studio dedicated to earning $20,000 monthly for its founder (i.e. me, Jay Capers) at which point I can comfortably cover my personal expenses and tell my employer to shove off. (Not that I ever would tell them that; the point is I could.)

The plan is to reach that revenue by coding and marketing a tightly-related family of software products that will appeal to a technical audience. Tools for coding, product analysis, data cleaning, and prototyping are my focus right now. My expectation is to price each of these in the vicinity of $95 monthly (cheap for B2B software), meaning I'll need 210 active subscriptions across the suite of products to satisfy my initial thesis of making $20,000.

The first of these products is capers.ai, a task manager for coding agents. Capers provides the UI and infrastructure to scale your coding LLM (Claude, Cursor, Gemini) to the damn moon by delegating tasks to background agents, letting them work in parallel, and easily monitoring their progress. If you have ever tried background agents in an app like Cursor, Capers is roughly similar, but a vast improvement in scalability and user experience.

But, enough promotion. There will also be occasional free products; my mitzvah to the internet at large, as well as hopefully good promotion. The first of these isn't announced yet, but I expect it to launch soon.

Bug City also has a marketing thesis: Writing a brief (<500 word) blog post daily and spamming these across Hacker News, Reddit, LinkedIn, and X. Groundbreaking stuff! My marketing mode is write-only; I'm not going to sit around discussing my posts on these platforms. If anyone has questions, they can reach me here: jay@bugcity.vc. But our posting style on other platforms will be fire-and-forget. I assume that, given time and enough inflammatory posting, Bug City will catch people's eyes, they'll come here and see our software offerings, and some small number will subscribe.

Bug City headquarters are in Charlotte, North Carolina—which fair city is also commonly called "Bug City," a reference to our NBA team, the Hornets. Go Bugs!